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Did you know...

How an Apostrophe Can Cost You Search Engine Traffic

What's the difference between a Web page titled:

Bob’s Doggy Treats

And one titled:

Bob's Doggy Treats

Maybe more than you think ... it's all in the apostrophe.

Recently, I noticed that a client had pasted their business name from Microsoft Word into their Web site title tag without converting their apostrophe from Word's character entity to the straight text-only apostrophe that HTML requires.

Initially, I was not very concerned until I Googled for the client's name and it was nowhere to be found. Other similar business names were in the search engine results pages where my client should have been. Though most Web browsers are able to interpret the Word markup visually, it made no sense to Google, who treated the apostrophe pasted from Word as part of the business name instead of punctuation. For a business who relies on search engine traffic, this can be a costly mistake.

This post is a short reminder that cutting and pasting from Microsoft Word into a Web page document is ALWAYS a bad idea. If you need to cut and paste, a short workaround is to copy from Word into a text editor like Notepad. Then, copy the text from Notepad into your Web page. This removes most of the extra characters could potentially harm your Web page.

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Home > Support > E-mail Overview > E-mail Forwarding

E-mail forwarding allows you to either forward all your email or certain email addresses to specific accounts that you have with Beantree or any other email provider.

Many small businesses who have just one account set up their domain name so that any emails sent to your domain forward to your a single e-mail account. This is convenient to allow you to setup email addresses such as myname@yourdomain.com or sales@yourdomain.com on your web site, advertising, business cards or letterhead.

You could even have employee1@yourdomain.com and employee2@yourdomain.com to go to 2 separate people in your company who may use either Beantree accounts or even two completely different ISPs. You will also continue to receive any other e-mail addresses to your default e-mail forwarding account.

E-mail forwarding can be very flexible and offer you a cost-effective way to provide branded email addresses using your domain name. Unlimited e-mail forwarding is included with all hosting packages.


 
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